How to Price Digital Fine Art Prints - The Ultimate Guide

Are you an aspiring artist looking to sell your digital fine art prints and wondering how to price them? Look no further! In this comprehensive guide, we will walk you through the various factors to consider when determining the price for your digital art prints.

The Value of Your Artwork

Before we delve into the nitty-gritty of pricing, it is crucial to understand the value of your artwork. Digital fine art prints are not just copies; they are limited editions with a personal touch from the artist. The skill, effort, and creativity put into each piece make them unique and valuable.

Costs and Material

One essential factor in determining the price of your digital fine art prints is the costs and materials involved in the process. Consider the expenses incurred during the creation process, including software, hardware, and other tools. Additionally, factor in the cost of printing, framing, and packaging materials.

How to Price Digital Fine Art Prints

by Barney Davey (Kindle Edition)

4.1 out of 5

Language	:	English
File size	:	518 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Print length	:	105 pages
Lending	:	Enabled

FREE

Time and Effort

As an artist, your time and effort are valuable. Consider the number of hours spent creating the artwork, experimenting with different techniques, and perfecting your skills. Your expertise deserves fair compensation.

Market and Demand

Take into account the current market and demand for digital fine art prints. Research similar artists and their pricing strategies. Look for online platforms or galleries featuring digital art, and observe the price range for similar works. While you want to set a competitive price, make sure it aligns with the value you bring to the table.

Edition and Scarcity

Creating limited editions of your prints adds exclusivity and value. By limiting the number of prints available, you create scarcity, making each piece more desirable. Consider the overall edition size, and provide a certificate of authenticity to enhance the value and collectability of your art.

Size and Format

The size and format of your digital fine art prints play a crucial role in determining the price. Larger prints generally cost more due to the increased printing cost and potential framing requirements. Additionally, consider offering various size options to cater to different budgets and preferences.

Artist Reputation and Recognition

If you have an established reputation as an artist or have received recognition for your work, it is essential to consider that when pricing your digital fine art prints. Your name and recognition contribute to the perceived value of your artwork, and collectors may be willing to pay a premium for your prints.

Packaging and Presentation

Investing in high-quality packaging and presentation adds value to your digital fine art prints. Consider using archival materials, acid-free paper, and protective sleeves to ensure the longevity and preservation of your artwork. A well-presented print increases its overall appeal, making it more desirable to potential buyers.

Artists’ Rights and Copyright

When pricing your digital fine art prints, factor in the rights and copyright associated with your work. Selling limited edition prints allows you to retain control over your artwork, protecting its value. Ensure you communicate the rights and restrictions clearly to buyers to maintain the integrity and exclusivity of your prints.

Testing and Adjusting

Pricing is not a one-size-fits-all approach. As you start selling your digital fine art prints, be open to testing and adjusting your prices based on the market response. Observe how buyers react to different price points, seek feedback, and make necessary adjustments to find the sweet spot that maximizes both profit and customer satisfaction.

In

Setting the right price for your digital fine art prints is a combination of careful analysis and understanding your value as an artist. Consider costs, time, market demand, edition size, and other relevant factors. Remember, your art is unique and deserves fair compensation. By following these guidelines and adapting to the market, you can successfully price your digital fine art prints and attract the right buyers who appreciate your talent and creativity.

How to Price Digital Fine Art Prints

by Barney Davey (Kindle Edition)

4.1 out of 5

Language	:	English
File size	:	518 KB
Text-to-Speech	:	Enabled
Screen Reader	:	Supported
Enhanced typesetting	:	Enabled
Print length	:	105 pages
Lending	:	Enabled

FREE

Learning how to price art prints is a significant challenge for visual artists. Since no accepted standards exist for pricing giclées, the industry term for digital fine art print reproductions, artists are left to costly trial and error methods. How to Price Digital Fine Art Prints, a new e-book by art print industry veteran, Barney Davey, fills the gap.

Experience shows artists informed with differing perspectives have a competitive advantage in developing effective pricing strategies. To help his readers, Davey chose top art marketing professionals with varied backgrounds to answer puzzling art print pricing questions.

Barry Glustoff, a leading digital fine art printmaker, and founder of Digital Arts Studio, says, “This e-book is a great resource. Any visual artist can use it to discover how to competitively price fine art giclée prints.”

This e-book is a one-of-a-kind reference for pricing digital fine art reproductions. It addresses thirty critical giclée pricing and art print marketing questions, including these:
•Is pricing by the square inch the best method?
•Are there other effective ways art to price prints besides per square inch?
•How important is consistency in pricing art prints across different distribution channels, such as galleries, websites and selling direct?
•Should pricing for sale through galleries and dealers always be considered? In other words, if an artist is not in a gallery now, should her art prices include the markup to galleries? Or, only if there are plans to include galleries for distribution.

The author, Barney Davey, backs visual arts education, especially since arts program funding is being stripped from school budgets. To support the National Arts Education Foundation, $2.00 from every e-book order is donated to the NAEF. It assists teachers of art in America. Its programs improve the conditions of teaching art, promotes the teaching of art and much more.

Barney Davey has guided scores of successful self-representing artists and art print publishers on art marketing issues for more than two decades. His well respected Art Print Issues blog ranks as one of the Internet’s most highly trafficked art business blogs. Its archive, with nearly 500 art marketing posts, is a reservoir of art print market news, knowledge and advice.